Around nine years leading brand and digital marketing teams, from a global agency floor to heading brand for airlines and travel. A computer science degree underneath it, five mobile apps shipped solo, and an AI toolkit I actually use in the work, not just talk about.
Strategy, campaigns, and brand communication that ship and get measured. Display, social, SEO, paid acquisition, content, and the analytics to know what worked.
I build the tools and workflows, not just the briefs. Generative AI in the creative and research loop, automation in the funnel, and a working understanding of how the systems actually run.
I design, build, and ship real mobile apps on my own. It keeps me honest about what shipping costs and makes me a sharper marketer for the teams that build things.
Three plus years leading brand for airlines, including a guest campaign with Emirates. A sector I know from the inside.
Across agency and in-house roles.
Business Analytics · Harvard Business School Online
BSc, Computer Science · Ahsanullah University of Science and Technology
Recent certifications include Anthropic (AI Fluency, Claude Code, MCP), Google generative AI, Apple Search Ads, Meta analytics, TikTok Ads, and Elements of AI (University of Helsinki).
For brand, growth, and marketing-technology work, or a conversation.